Sunday, October 10, 2010

"Stone Soup"



  


Image Source: photo taken by Victoria Deely
 
    Let's face it, design has everything and anything to do with our daily lives. From the desks we sit in, to the magazines we read, even the clothes we wear. However, design is much more than something to look at or use. It is about the actual experience. It is what we can get out of designing something. The actual input from others, the brainstorming, and the teamwork. It all makes the end product so much more valuable and gratifying. This notion led my DES 001 class to get down and dirty. To channel our inner Pre-Schooler, and to share our perspectives on design through an interesting in-class activity. 
    

Image Source: photo taken by Victoria Deely

     Our assignment was based of the original folk- story known as "Stone Soup."  This story tells the tale of three soldiers in the midst of war, who travel to a local village in search for food. At this time food was scarce, so many families would hoard their food, or would pretend that they did not have anything at all. The soldiers then decided to make a large pot of "stone soup." This brought about the curiosity of the local villagers. As they watched the soldiers, place stones in their pot, many people began to offer some of their own goods to put in the soup. A carrot here, some cabbage there. After awhile people began offering wonderful goods to add to the meal. Eventually, the whole village had come together to make a scrumptious meal. 
     The lesson seems to be that, cooperation, teamwork and sharing goes a lot further than being selfish. And that is just what we did in our small groups. Each of us were asked to bring something to the table. A vague assignment of bringing 4 different materials to class, turned into an array of items that I never expected. From blank Cd's, to fishing line, and even zebra striped duct tape. I appreciated what everyone had so willingly brought, because it opened my eyes to their ideas and imagination. It was inspiring to see how everyone interpreted the assignment. When we all gathered to finally put our “Stone Soup” together, we collaborated to create out own “design tree.” It was full of life, literally. From leaves, and dirt,  to the branches we assembled out of brown paper. We crafted flowers out of construction paper, and tied paper leaves to fishing line. We cut a whole in the side of our box, which was the base for our "tree," and made it look as though the roots of the tree were visible.  I contributed by cutting egg cartons, and covering them with zebra duct tape to make bird nests. I stuffed the bowl-like shapes with brown paper, and used round push pins as the eggs. Our team was very successful. We were able to bounce ideas off each other and ultimately we were able to create one fantastic end product.  The assignment opened my eyes to the possibilities of design, and how easy it is to become inspired. I hope to explore the opportunities around me to challenge myself, and to force myself out of my comfort zone. Experiencing the many different views of design that my peers offered was a very rewarding experience.
Image Source: photo taken by Victoria Deely

Show Me the Light- Creativity From Without

    Image Source: photo taken by Victoria Deely

    After wondering into an overwhelming Urban Outfitters, and after browsing through the sea of bizarre clothes and contraptions, I walked up the stairs to an unusual sight. Urban Outfitters is known for their unique style, so I was not shocked by the dozens of odd light fixtures floating above me. Bright light bulbs were dangling from long, vague, wire-like fixtures. Twisted, and pretzel shaped formations danced gracefully throughout the ceiling . It was as if I was walking into a scene from Alice in Wonderland. I almost half expected the cheshirer cat to appear and explain them to me. I even imagined them lowering them selves down and wrapping around me like a serpent.    As humans, I believe that we take advantage of the little things around us. The small details that encompass our daily lives, and the moments that breath life into our imaginations
     
   Image Source: photo taken by Victoria Deely
      
      While my mind was spinning, I realized that someone had found a way to bring life to something so simple. They had created something out of nothing.  A mere light bulb was transformed into pure genesis. As Terzidis would say, “Design is a vague, ambiguous, and indefinite process of genesis, emergence or formation of something executed…the strive to capture the elusive.” (Etymology of Design, Terzidis) The light fixtures not only provided a twisted take on a lamp, literally, but the cluster of lights that hovered above me sparkled with attitude and flare. Who knew a effortless light bulb could have such vivacious design. And who knew such a thing could be transformed from a basic source of light to  an experience all in its own. Who knew creativity could blossom from without. 
For more inspiration, check out this website to see how other designers are getting creative with light.  http://www.weirdworm.com/10-weird-chandeliers/   

Singare Marks the Spot

Image Source: http://www.loganmolen.com/storage/TacoBellSauce.png?__SQUARESPACE_CACHEVERSION=1266902660533
                                                             
     The Latin root for design comes from the word signare, a word of origin that refers to “mark making.” Cy Twonbly, a contemporary  artist, created the piece “Wilder Shores of Love,” in 1985. His recognizable talent and theme throughout his work left him with a signature style. And as Twonbly left his mark on the design society, so has Taco Bell. Yes, the same Taco Bell with the most delicious, mouth watering,  below grade food on the earth. I find myself craving a crunch wrap supreme on the best of days. Heck, I’ll be honest,  Taco Bell is a guilty pleasure of mine, (and a contributor to my  adolescent weight gain). 
     It wasn’t until a recent late night trip that I noticed something different. The Taco Bell hot sauce was trying to speak to me before I squeezed it all over my succulent grilled steak soft taco. Perhaps I am more in tune to the design that surrounds my life now that Housefield has placed his voice inside my head, but my sweet and spicy hot sauce had the text, “Ahhhh We Meet Again…” placed upon the sauce packet. Umm Excuse me?  I was unaware that Taco Bell was trying to molest me via hot sauce. However,  I found it rather humorous, and it grabbed my attention instantly. I looked amongst the other hot sauce packets, and each one had a different saying. It was clear that my precious packet was full of design. From the bold colors to, flashy font, and of course the promiscuous sayings that were draped across it. I  Was this Taco Bell’s singare? Was the small text placed upon it an attempt to make their mark? I am not sure what Taco Bell’s motives are, but I can say this… According to Kostas Terzidis, author of The Etymology of Design, “Design serves as a pivotal point of reference that identifies and categorizes.”  Taco Bell has definitely found their identifier, and they have used the tool of design to keep you coming back for more. Now when I reach for my del scorcho hot sauce from Del Taco, I cannot help but feel sorry for them. Their boring hot sauce packets have nothing on Taco Bell’s creepy, yet clever marketing. So I salute you Taco Bell. You have left your mark on not only the “fast food nation,” but the hungry designer in each of us. 


To find out more about Taco Bell and their funny slogans visit http://tbell.bfxmedia.com/